I realize you guys hate to hear that, but I do have a certain amount of experience in this matter. Whether you love it, hate it, disregard it, or whatever, that's your choice. I have zero brand loyalty, but I know what I like and why I like it. I've seen loads of high end glass that my hunters bring into camp, and have owned a few myself. I've used, in the field hunting, Diavari's, Z5, Z6, S&B's, NF, Meopta R1's, and numerous other mid priced stuff. They offer stunning optics, but the VX6 trumps them all in the ease of use category, especially at higher magnifications, and has fantastic glass as well.
I'm also involved in several different guide and outfitter programs, including Leupold, Meopta, Swaro, and Zeiss. I'm not involved with Leica by choice. Their Sport Optics marketing/management guys are out of touch with the competition, and lag far behind nowadays. It's a real shame because they do offer some good products. The only Leica's I see come into camp anymore are the Geovid RF/bino combo, and even those are few and far between. We do see out fair share of Leica RF's though. I've got a feeling the new Sig Kilo 2000 will take care of that though, but time will tell.