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Leupold Adds a Social Media Expert

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Post Options Post Options   Thanks (0) Thanks(0)     Back to Top Direct Link To This Post Posted: May/13/2014 at 14:22
Skylar McMahon View Drop Down

Joined: April/05/2011
Location: TEXAS
Status: Offline
Points: 5399
 Leupold has added Wendy Cunningham to its marketing staff, bringing additional expertise to the optics authority's social media efforts.

Cunningham brings a wide variety of experience in the shooting and hunting industry to Leupold. Before she launched her own marketing and graphics firm focused on outdoor recreation, Cunningham was a traditional and new media graphic designer for the National Rifle Association's National Firearms Museum.

In addition, Cunningham managed the museum's social media efforts and campaigns, including co-hosting several "Curator's Corner" videos with museum Director Jim Supica.

"Wendy brings a solid background and expertise in building social media campaigns that have targeted our core audience," said Rob Morrison, vice president of global marketing at Leupold & Stevens, Inc. "We are very excited to have her join our marketing team as we continue to expand our digital brand-building efforts."

An honors graduate of the University of New Hampshire's Art History program, Cunningham was a curatorial assistant at the National Gallery of Art before her passion for firearms led her to the NRA.

In addition to her experience with graphics and design, Cunningham's articles have also appeared in several firearms magazines such as GunUp, Recoil and the Western Shooting Journal.
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Leupold & Stevens, Inc., the preeminent American-owned optics company, employs hundreds of people in its state-of-the-art manufacturing facility near Beaverton, Ore. Family owned and privately operated, Leupold offers products that are sold worldwide to hunters, competitive shooters, American military warfighters, law enforcement personnel and wildlife observers. The product line includes rifle, handgun and spotting scopes; binoculars; rangefinders; mounting systems; and optical tools and accessories.

Leupold & Stevens, Inc., P.O. Box 688, Beaverton, OR 97075-0688, U.S.A.

Phone: (800) LEUPOLD or (503) 526-1400 • Fax: (503) 352-7621 •
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